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Digital Marketing Director
2 weeks ago
As a Sr. Marketing Manager, you will be responsible for leading marketing and merchandising efforts for Amazon Fresh in the UAE and KSA markets. Your primary goal is to drive growth, scale prime customer penetration, and influence retention/frequency of shopping.
About the Role
This senior-level position requires a customer-centric manager with a strong background in marketing and analytics. You will own end-to-end marketing and prime customer engagement for the program, including content experience across all customer touch-points. The role involves developing editorial content, marketing programs, and designing customer cohort tests. You must excel in managing cross-functional efforts and partnering with various teams.
Key Responsibilities
- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building, executing, and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
- Basics of SQL Query
- Experience in identifying customer cohorts and devising strategies for incentivization
- Understanding customer pain points and gathering customer feedback
Preferred Qualifications:
- MBA