Sales Manager

1 day ago

Dammam, Eastern Province, Saudi Arabia Standex Electronics Full time

Company: Standex Electronics (MEA)

Position: Sales Manager MEA (OEMs)

Department: Sales & Marketing

Reports to AVP Commercial S&M/VP Ops/President

Job Function Summary

Represent the company in the MEA market by managing and growing existing OEM accounts as well identify new OEM opportunities for diversified electrical products, ensuring compliance with MEA standards, and driving revenue through
retention, expansion and acquisition of new business opportunities
.

Job Responsibilities

Sales Strategy & Planning

  • Develop and execute strategies for retention and expansion of current accounts and acquisition of new customers in MEA.
  • Align plans with compliance requirements for MEA region (GCC standards, local utility regulations).

Market Analysis & Customer Relationship Management

  • Conduct market research to identify new opportunities across Middle East & Africa.
  • Maintain strong relationships with existing clients, EPC contractors, and utilities for additional businesses.
  • Understand regional regulatory frameworks and ensure product compliance.

Sales Performance

  • Track performance for both existing and new business segments.
  • Analyze trends and competitor activities to optimize growth strategies.

Account Management

  • Serve as the primary point of contact for existing OEM & EPC (as and when to focus) clients.
  • Drive upselling and cross-selling opportunities within current accounts.

Business Development

  • Identify and pursue new partnerships and strategic alliances across MEA.
  • Develop proposals and negotiate contracts for new business.

Team Leadership & Development

  • Collaborate with internal teams to support technical and compliance needs.
  • Provide guidance and training to ensure alignment with regional goals.

Sales Operations & Process Optimization

  • Manage pipelines for both existing and new business.
  • Utilize CRM tools for accurate forecasting and reporting.

Stakeholder Management & Collaboration

  • Coordinate with internal departments (engineering, compliance, logistics) and external partners.
  • Resolve issues promptly and ensure customer satisfaction.

Qualification & Experience

  • Bachelor's degree in electrical engineering or related field.
  • 10+ years of experience in OEM/EPC sales and background in business development in electrical grid/transformer industry.
  • Strong knowledge of Transformer division, Electrical Components, CT/PT products and compliance standards for MEA region.
  • Excellent negotiation, relationship management, and strategic planning skills.
  • Ability to travel extensively across Middle East & Africa.

Skills & Competencies

  • Ensure all products meet
    GCC standards
    ,
    African utility compliance
    , and other regional directives.
  • Maintain documentation and certifications for OEM/EPC clients.

Key Responsibilities Areas

  • Retention Rate of Existing Accounts
  • New Customer Acquisition
  • Revenue Growth (Existing + New)
  • Bookings Target
  • Sales Call Target & Customer Visits
  • Compliance Audit Success Rate

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