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Business Communication
2 weeks ago
The BCP's primary role is to ensure communications strategies are fully aligned and integrated with the overall Corporate Communication Strategy, and support as the lead communications interface between the Corporate Communication Department and the Technology function.
Duties & Responsibilities:
You will be required to perform the following:
- Serve as a key interface and coordination point for all Technology communications workstreams, managing input from the business lines leadership team, Business Communications team, and the broader Corporate Communication Department.
- Stakeholder mapping and research that helps to build a deep understanding of the audience and their needs.
- Leveraging datadriven insights (including corporate reputation tracking, media analysis, benchmarking) to inform a strategic approach, communication objectives, and KPIs.
- Development of compelling, multichannel communications strategy, with input from leadership and corporate communication department.
- Development of specific messaging and supporting materials, drawing on proof points to validate messages relating to Technology.
- Content development including but not limited to press releases, key messages, FAQs and Factsheets, strategic briefs for creative content (such as motion infographics, video, website, etc.) with input from the Technology leadership team and Corporate Communication.
- Coordinating with other Corporate Communication teams to successfully activate the communications strategy including through media relations, social media, event management, publishing, internal communications, speechwriting, and other marketing/communications channels as appropriate.
- Development of clear communications objectives, KPIs, and metrics to measure the effectiveness and impact of communications and external engagement with content and understanding of strategy.
Benefits:
Our high-performing employees are drawn by the challenging and rewarding professional, technical and industrial opportunities we offer, and are remunerated accordingly.
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