Marketing and Communications Director

3 months ago


المدينة, Saudi Arabia AlUla Club Full time

**Responsibilities**:

- Kindly, Publish the jobs of Develop and implement comprehensive marketing and communication strategies that align with the club's goals and objectives.
- Collaborate with the Chief Marketing and Commercial Officer to ensure alignment with the broader commercial strategy.
- Oversee the development and implementation of the club’s brand strategy to enhance its market position and reputation.
- Ensure consistent brand messaging across all marketing and communication channels.
- Lead the creation of engaging content for social media, website, newsletters, and other digital platforms.
- Manage the production of promotional materials, including videos, brochures, and press releases.
- Develop and implement fan engagement strategies to increase fan loyalty and participation.
- Analyze fan behavior data to inform marketing initiatives and enhance the fan experience.
- Build and maintain relationships with media outlets to secure coverage of the club’s activities, events, and achievements.
- Serve as the primary spokesperson for the club, handling media inquiries and coordinating press conferences.
- Analyze digital marketing metrics to optimize campaigns and measure their effectiveness.
- Coordinate marketing and communication efforts for club events, including matches, fan events, and community activities.
- Ensure events are promoted effectively to maximize attendance and engagement.

**Requirements**:

- Bachelor's degree in Marketing, Communications, or a related field; Master's degree preferred.
- Minimum of 7 years of experience in marketing and communications, with at least 3 years in a leadership role.
- Strong understanding of digital marketing and social media platforms.
- Exceptional verbal and written communication skills.
- Proven ability to manage budgets and allocate resources effectively.
- Strong analytical skills to assess marketing performance and drive data-driven decisions.
- Demonstrated experience in brand management and development.
- Ability to thrive in a fast-paced, dynamic environment.



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