Senior Sales Supervisor

3 months ago

Jeddah, Saudi Arabia Talent Pal Full time

Role Purpose

To lead, manage, develop & control the sales team of a Channel within a region in GTC Operations. The function is to ensure delivery of sales, distribution & display objectives of the specified channel in the region through implementation of Trade Marketing & Sales Operational Plans in line with the brands strategies. Operates within budgets to deliver IMS objectives. The role has the responsibility of developing business & execution of plans in the specified channel as well as identifying business growth opportunities.

Job Accountabilities & Activities
- Ensure that IMS, distribution & display objectives are achieved as per brand strategies.
- Coordinate with RSM accurate sales forecasting for the team.
- Implement Sales Cycle Activities as per set priorities to ensure delivery of objectives.
- Ensure achievement of budgeted In Market Sales, by Brand for regions’ channel.
- Develop, implement & monitor sales targets by salesman in coordination with RSM.
- Ensure development of top Customers in the Channel.
- Ensure strike rates & productivity objectives are achieved.
- Ensure timely implementation of promotional plans as agreed with TMM.
- Build Displays in key traffic areas to impact consumers in specified channel.
- Ensure proper share of displays through either Category management or Space Management in all outlets.
- Ensure POS material & proper consumer communication is executed in excellence.
- Ensure all logístical aspect of new SKU listing is achieved before execution.
- Recommend and implement incentive programs for the sales force to achieve business objectives.
- Coordinate with RSM the execution of product launch programs and implement agreed plans.
- Manage Inventory levels with Trade to maintain acceptable stock holding based on shelf life levels. Report monthly on trade inventories.
- Collate and report competitive activities and information and provide feedback to RSM.
- Ensure that the company gets a preferred supplier status with customers through excellence in customer service.
- Ensure collection & receivables are as per Receivables policy.
- Implement & monitor Sales Administrative systems JC, DSR, CRC.
- Present Monthly Sales Operational Plans and Key Priorities to Area sales force.
- Work with sales force to ensure cycle priorities objectives for the channel are met.
- Review performance monthly, to ensure alignment with IMS / Distribution and Display in line with Key Performance objectives in Sales Cycle meetings.
- Hold Monthly Sales Cycle meeting with Sales Force in coordination with RSM.
- Establish excellent relations with top customers’ management team through direct contact & regular trade visit in respective area.
- Implement pricing as per agreed Pricing Strategies after discussion with Supplier.
- Reduce impact of short expiry products on P & L.
- Maximize return on investment on trade promotions & visibility agreement with trade.
- Actively ensure that Area’s Sales Teams possess acceptable levels of knowledge and skills to achieve planned Sales objectives for the brands.
- Lead and direct sales teams through leadership by example & direct involvement.
- Co-ordinate, resource and manage staff training needs.
- Maintain required level of Saudization among section’s sales force.

Education & Certifications
- BA Business or Marketing

Required Years Of Experience
- Minimum 7-8 years Sales Management Experience

This job has been sourced from an external job board.

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