Conference Producer

2 weeks ago

Riyadh, Saudi Arabia Informa Markets Full time

Company Description

Tahaluf is rewriting the events playbook. Its purpose is transformational, its DNA digital, and its ambition unprecedented. Over the next 12 months Tahaluf will scale to further increase its lead as the largest B2B Live and On Demand Events organiser in Saudi Arabia: by SQM, Attendance, Colleagues and Revenue.

To scale at this pace requires impeccable local partners, and Tahaluf is proud to enjoy the support and partnership of several Gov and Non Gov Organisations that are at the apex of Saudi’s B2B and B2C large scale events scene. In fact, our partners don’t just support the expansion of live events in the Kingdom; they’re also the partner of choice for heavyweights like Apple, Amazon and AliBaba.

**Job Description**:
**The Role**

Construct detailed programmes with high level expert speakers produced on time and to budget as per the production planning schedule.

Conduct detailed market research to target delegate growth and increase content quality and relevance.

Conduct on-site feedback with exhibitors, speakers and delegates and feedback to the Senior Management Team as part of the post show analysis.

Collaborate with the Sales and Marketing teams in order to recommend commercial sponsorship opportunities/leads, and assist with writing/distributing promotional materials as well as social/digital media engagement and updates.

**Key Responsibilities**

**Conference Production**
- Produce high level industry relevant conference programmes.
- Liaise with key professionals/institutions and companies in the production of conference programmes.
- Engage with recommended speakers and confirm their attendance.
- Ensure the speaker database is updated in order to provide current and accurate speaker lists and files for event management to follow up.
- Prepare and communicate creative brief documents to the Marketing team.
- Prepare and lead telesales briefs and set follow up meetings to track progress.
- Assist in the provision of leads to the sponsorship team and attend sales meetings as appropriate.
- Mentor other conference producers within the team.
- Conduct a post-show analysis of the event including job title analysis

**Market Research and Industry Networks**
- Effectively research topics with relevant industry professionals and the target market.
- Develop new conference ideas and programme content through meetings and tele-research with key experts.
- Collaborate with the Director and other sales team members to generate ideas for enhancing the conference portfolio, ideally recommending at least 2 new conference tracks per existing event.
- Identify key opinion leaders/institutions and companies within related to the event.
- Maintain existing and build new relationships develop a conference with topics and speakers.
- Be able to provide a list of hospitals that are leaders in specialist areas relating to the event.
- Look at additional add-ons and other ways of attracting more delegates i.e. workshops, poster sessions, partnering with associations etc.

**Speaker & Delegate Liaison**
- Liaise and network with speakers, exhibitors and delegates on-site, in order to maintain customer service standards, resolve queries and gain feedback, targeting a minimum of 10 meetings per event day.
- Assist with onsite duties as required for the duration of the event, which may require longer working hours

**Qualifications**:
**Minimum Education Level**
- Educated to degree level or equivalent

**Background Knowledge, Skills & Experience**

**Essential**
- Minimum two years’ experience in conference production.
- Speaks and writes clearly and fluently in English to both individuals and groups.
- Computer literate and proficient in the use of Microsoft Word and Excel.
- Commercial awareness.
- Research based role.
- Copywriting skills.
- Brand and market awareness.

**Desirable**
- Arabic Speaking.
- Scientific background.
- Related industry/event knowledge.
- Conference production role.

Additional Information
**Qualifications**
- Minimum of 3 years’ experience as a Sales Manager
- Bachelor’s Degree or equivalent experience

**Essential**: Significant & successful experience in a sales roles, Commercial Awareness, Strong interpersonal skills, Strong communicator. Numerate with strong Attention detail and ability to manage a sales team.

**Desirable**: Awareness of exhibition production, Tele-sales, media sales, or exhibition background

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