Marketing Manager for Healthcare Tech

4 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia Glance Full time

We are seeking a talented Marketing Manager for Healthcare Tech to join our team at Glance. As a key member of our marketing department, you will be responsible for developing and executing digital marketing campaigns that drive results and support our business goals.

About Us

At Glance, we are a fast-growing health tech startup focused on delivering advanced healthcare solutions tailored to the Saudi Arabian market. Our mission is to leverage cutting-edge technology to improve health outcomes, streamline healthcare services, and enhance patient experiences.

Key Responsibilities
  • Strategic Planning and Campaign Execution:
    • Develop and execute data-driven B2B SEO, SEM, and PPC campaigns to maximize visibility, drive targeted traffic, and ensure a strong ROI.
    • Create and implement cold outreach strategies to identify, engage, and convert high-quality leads.
    • Establish and manage affiliate marketing strategies to expand reach and foster partnerships.
  • User Experience and Analytics:
    • Analyze user behavior using tools like Hotjar and Microsoft Clarity to identify drop-off points or friction in user journeys.
    • Recommend actionable improvements to optimize website design, improve user experience, and increase conversion rates.
    • Track campaign performance using tools like Google Analytics 4 (GA4) and provide regular performance insights.

The ideal candidate will have a strong background in digital marketing, with a focus on healthcare preferred. A proven track record in managing SEO, PPC, and social media campaigns is essential. Additionally, experience with cold outreach strategies, affiliate marketing, and persona-driven campaigns is highly valued.



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