Meat and Dairy Category Leader
1 day ago
We are seeking a highly skilled Category Manager to join our team at Meituan. The successful candidate will be responsible for leading our fresh food category management efforts, developing strategic plans to drive growth and efficiency, analyzing market trends, consumer demand, and competitor activity to optimize product assortment, improving sales, and enhancing profitability.
Key Responsibilities- Develop Strategic Plans: Develop strategic plans to drive growth and efficiency across specific fresh food categories (Fruits, Vegetables, Meat, Seafood, Dairy).
- Analyze Market Trends: Analyze market trends, consumer demand, and competitor activity to optimize product assortment, improve sales, and enhance profitability.
- Establish Supplier Relationships: Establish and maintain strong supplier relationships, negotiate procurement terms, control costs, and optimize supply channels for efficiency.
- Implement Promotional Strategies: Monitor inventory levels and product turnover, implementing promotional strategies to enhance sales performance and minimize waste.
- Collaborate with Cross-Functional Teams: Work closely with procurement, logistics, and marketing teams to ensure smooth product supply, quality control, and market positioning.
- Education: Bachelor's degree or higher, preferably in Marketing, Supply Chain Management, or a related field.
- Experience: Minimum of 3 years in category management or procurement within the fresh food industry, ideally in retail, e-commerce, or supermarkets.
- Industry Knowledge: Strong understanding of market trends, supply chain systems, and category management strategies in fresh food.
- Skills:
- Excellent negotiation and data analysis abilities.
- Strong market insight and business acumen.
- Proven communication, coordination, and team management skills.
- Work Ethic: High sense of responsibility, ability to thrive under pressure, and an innovative mindset.
- Technical Proficiency: Skilled in Excel, ERP systems, and other data analysis tools.
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