B2B Marketing Leader

6 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia CARE Full time

About Us

CARE is a Saudi start-up company dedicated to making e-signatures easy, secure, and efficient. Our innovative approach has garnered significant attention in the market, making us a leader in digital trust.

Job Description

  • We are seeking an experienced Digital Marketing Manager to join our team and help drive business growth through effective digital marketing strategies.
  • The successful candidate will oversee the creation of key marketing assets, including website content, blogs, videos, email campaigns, and customer success stories to establish thought leadership.
  • Management of paid media channels (Google Ads, LinkedIn Ads) to ensure maximum ROI and efficiency will be a key responsibility.
  • Account-based marketing (ABM) strategies targeting Enterprise & Government accounts will be executed by the chosen candidate.

Requirements

  • A minimum of 3 years of experience in a B2B SaaS growth, inbound marketing, or digital marketing role is required.
  • Strong understanding of SaaS product design, growth strategies, and digital marketing tactics is essential.
  • Extensive experience with paid media tools (Google Ads, LinkedIn Ads) and analytics platforms (Google Tag Manager, Google Analytics); HubSpot experience is advantageous.
  • Advanced analytical and quantitative skills, with a strong bias for data-driven decision-making, are necessary.
  • Proven ability to develop and deliver compelling messaging and positioning, including technical content, is required.
  • Solid experience in email marketing, including campaign management, automation, and contact list management, is beneficial.
  • Fluency in both written and spoken Arabic and English is mandatory.


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