China Market Unit Sr. Expert

2 weeks ago


Riyadh, Ar Riyāḑ, Saudi Arabia Saudi Tourism Authority Full time

Do you have a passion for travel and tourism? Then come join us at the Saudi Tourism Authority (STA) as we help bring Saudi Arabia's Vision 2030 to life

In this role you will manage China Department activities, in order to ensure and deliver on the Department's mandate and identify improvement opportunities that will contribute to the delivery of short and mid-term strategic objectives within set KPIs, agreed budgets and adopted policies and procedures.

You will be responsible for

Contribute to the design and implementation of the Sector's strategy and roadmap by providing function-specific inputs ·

Establish and implement the Department's operational plans in support of the Sector's overall strategic plan and KPIs

Prepare the China Department annual budget and participate in the Division's budgeting cycle and process

Utilize and manage China Department's budget effectively, and report accurately on progress made and challenges encountered

Investigate and propose implementing strategies that result in positive financial impact for STA and mitigate financial and operational risks

Oversee a yearly market offerings plan, budget and targets

Build and manage relationships with key market offering partners to promote and provide tourism offers/ discounts etc.

Ensure establishment market offerings in line with the set plan and budget and ensure the achievement of set targets

Oversee the development detailed partnership plans to include roles and responsibilities, financial and non-financial investment, return on investment, targets, reporting measures, reporting frequency, etc.

Oversee, monitor, evaluate and report on market offerings across the region to ensure adherence to the set agreement

Continuously evaluate and monitor ways to optimize operations to advance the regional trade strategy for greater ROI and ease of doing business

Oversee projects for the delivery of the regional business plan

Identify potential partners and synergies in the region and, depending on size, whether the partnership will be managed at hub or regional level

Propose, manage and design trade incentive programmes

Establish and manage relationships with key tourism industry players and experience providers to enable the achievement of tourism targets

Identify market offering opportunities to support tourism across the various destinations and time horizons (seasons)

Propose improvements to China Department's policies, and ensure the implementation of procedures and controls across all areas of activity so that all relevant procedural/legislative requirements are fulfilled while delivering high quality and cost-effective results

Monitor day-to-day activities to ensure compliance with stipulated policies and procedures

Stimulate subordinates and contribute to the identification of opportunities for continuous improvement of systems and processes taking into account leading practices, changes in business environment, cost reduction and productivity improvement

Manage, guide and assist direct reports to perform their functional operations in accordance with set policies and procedures

Participate in identifying and recruiting key talent for China Department

Promote a high-performance working environment embracing STA's values

Build and maintain solid relations with externals stakeholders such as governmental entities and consultants to serve STA's best interest

Provide assistance across the organization and support peers when needed to perform their duties

Approve reports and presentations related to China Department activities and achievements for reporting and decision-making · Perform other activities as and when required

You will need

At least 12 years of experience in tourism trade management or equivalent

A bachelor's degree in marketing, sales or equivalent is preferred

A master's degree in marketing, sales or equivalent is preferred

في هذا الدور، ستدير أنشطة قسم الصين، من أجل ضمان وتنفيذ ولاية الإدارة وتحديد فرص التحسين التي ستساهم في تحقيق الأهداف الإستراتيجية قصيرة ومتوسطة المدى ضمن مؤشرات الأداء الرئيسية المحددة والميزانيات المتفق عليها والسياسات والإجراءات المعتمدة.

مسؤوليات الوظيفة

المساهمة في تصميم وتنفيذ استراتيجية القطاع وخريطة الطريق من خلال توفير مدخلات خاصة بالوظيفة ·

إنشاء وتنفيذ الخطط التشغيلية للإدارة لدعم الخطة الإستراتيجية الشاملة للقطاع ومؤشرات الأداء الرئيسية

قم بإعداد الميزانية السنوية لقسم الصين والمشاركة في دورة وعملية إعداد ميزانية القسم

الاستفادة من ميزانية وزارة الصين وإدارتها بشكل فعال، والإبلاغ بدقة عن التقدم المحرز والتحديات التي تمت مواجهتها

التحقيق واقتراح استراتيجيات التنفيذ التي تؤدي إلى تأثير مالي إيجابي لـ STA وتخفيف المخاطر المالية والتشغيلية

الإشراف على خطة عروض السوق السنوية والميزانية والأهداف

بناء وإدارة العلاقات مع شركاء السوق الرئيسيين للترويج وتقديم العروض / الخصومات السياحية وما إلى ذلك.

ضمان عروض سوق المؤسسة بما يتماشى مع الخطة والميزانية المحددة وضمان تحقيق الأهداف المحددة

الإشراف على تطوير خطط الشراكة التفصيلية لتشمل الأدوار والمسؤوليات، والاستثمار المالي وغير المالي، والعائد على الاستثمار، والأهداف، وإجراءات إعداد التقارير، وتكرار إعداد التقارير، وما إلى ذلك.

الإشراف على عروض السوق ومراقبتها وتقييمها والإبلاغ عنها في جميع أنحاء المنطقة لضمان الالتزام بالاتفاقية المحددة

التقييم المستمر ومراقبة طرق تحسين العمليات لتعزيز استراتيجية التجارة الإقليمية لزيادة عائد الاستثمار وسهولة ممارسة الأعمال التجارية

الإشراف على المشاريع لتنفيذ خطة العمل الإقليمية

تحديد الشركاء المحتملين وأوجه التآزر في المنطقة، واعتمادًا على الحجم، ما إذا كانت الشراكة ستتم إدارتها على المستوى المحوري أو الإقليمي

اقتراح وإدارة وتصميم برامج الحوافز التجارية

إنشاء وإدارة العلاقات مع اللاعبين الرئيسيين في صناعة السياحة ومقدمي الخبرة لتمكين تحقيق الأهداف السياحية

تحديد الفرص المتاحة في السوق لدعم السياحة عبر مختلف الوجهات والآفاق الزمنية (المواسم)

اقتراح تحسينات على سياسات إدارة الصين، والتأكد من تنفيذ الإجراءات والضوابط في جميع مجالات النشاط بحيث يتم استيفاء جميع المتطلبات الإجرائية/التشريعية ذات الصلة مع تقديم نتائج عالية الجودة وفعالة من حيث التكلفة

مراقبة الأنشطة اليومية لضمان الامتثال للسياسات والإجراءات المنصوص عليها

تحفيز المرؤوسين والمساهمة في تحديد فرص التحسين المستمر للأنظمة والعمليات مع مراعاة الممارسات الرائدة والتغيرات في بيئة الأعمال وخفض التكاليف وتحسين الإنتاجية

إدارة وتوجيه ومساعدة التقارير المباشرة لأداء عملياتها الوظيفية وفقًا للسياسات والإجراءات المحددة

المشاركة في تحديد وتوظيف المواهب الرئيسية لقسم الصين

تعزيز بيئة عمل عالية الأداء تحتضن قيم STA

بناء والحفاظ على علاقات قوية مع أصحاب المصلحة الخارجيين مثل الهيئات الحكومية والاستشاريين لخدمة مصلحة STA

تقديم المساعدة عبر المنظمة ودعم أقرانهم عند الحاجة لأداء واجباتهم

الموافقة على التقارير والعروض التقديمية المتعلقة بأنشطة إدارة الصين والإنجازات المتعلقة بإعداد التقارير واتخاذ القرار. · تنفيذ أنشطة أخرى عند الاقتضاء.

متطلبات الوظيفة

خبرة لا تقل عن 12 عاماً في إدارة التجارة السياحية أو ما يعادلها

يفضل الحصول على درجة البكالوريوس في التسويق أو المبيعات أو ما يعادلها

يفضل الحصول على درجة الماجستير في التسويق أو المبيعات أو ما يعادلها

تهدف الهيئة إلى توظيف وتدريب أفضل الكوادر الوطنية والعالمية في مجال السياحة وتطويرها. سارع بالتقديم في أقرب فرصة لتنضم إلينا


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