Financial Sales
4 days ago
Financial Sales & Marketing Controller
Nestlé Waters KSA – Almanhal Water Factory (Position based in Almanhal Water Factory - Riyadh Industrial Area)
Position Summary
- Co-pilot Generating Demand (Sales & Marketing), providing financial/economic analysis to assure/facilitate the optimal use of Commercial & Marketing resources and lead to sustainable growth.
- Ensures that Sales & Marketing operations adhere to financial, legal requirements and Nestlé Accounting practices.
Key Responsibilities:
- Participate in the development of the customer and channel strategy and follow through to all elements of commercial execution. All customers & channels (modern trade, traditional, eCommerce, etc.) need to be given appropriate focus and resources.
- Lead the forecast of NNS, TTS, Customer Contribution to ensure alignment with monthly business planning and the Dynamic Forecast: planning calendar, training, top down, allocation exercise aligning with stakeholders, while ensuring achieving target.
- Identify Risks & Opportunities, as well as corrective actions to close gaps. Challenge assumptions in seeking new opportunities.
- Be an active contributor to improvement projects and initiatives; validate and review proposed savings.
- Prepare ad-hoc analysis and simulations and support business units queries.
- Optimize trade & PFME spend investments: Identify the most efficient & effective way to perform pre & post evaluation (financial & commercial) and ensure that the analysis is completed; maintain a learning log with key learnings implemented.
- Ensure procedures are in place to determine if Nestlé is getting performance in line with customer agreements.
- Leverage Customer Contribution Statements as a Management Tool.
- Monthly reporting: Prepare, analyze & communicate sales & PFME achievement. Compare to Budget, identify gaps that will then be worked in the DF process to close with corrective actions.
- Monitor evolution of Sales Force MOGE's and advise sales organization on annual resource planning and variance tracking.
- Support Marketing team in monitoring budget: in the frame of Budgeting process, build in line with Nestlé / Globe best practices.
- Monthly follow-up of Budgeted vs actual spending.
- Coordinate closing (GR/Accruals) in a compliant way.
- Custodian of internal controls and assurance that trade spend practices comply with internal and external guidelines.
- Ensure correct allocation of cost in compliance with NAS and CSW standards.
- Drive improvements on the allocation process standard to improve accuracy and forecast.
- Be the Ambassador to the Finance Community from the Sales Team to ensure transparency, alignment and proactive collaboration.
- Ensure & challenge the sales team in optimizing the ROI of trade assets, by focusing the investment in customers with higher ROIs and agree on a plan with the sales team to recover under-utilized assets of the Company.
- Partner with Customer Finance organization to facilitate discussion on order to cash payment cycle and to provide financial guidance in customer negotiations.
- Improve Customer Sales Team business acumen through training and ongoing Finance and Sales Analysis.
Key Experiences:
- Bachelor's Degree in Finance.
- Prior experience in Controlling, preferably Sales.
- Fast moving consumer goods (FMCG) industry experience, preferably with experience in Sales and Marketing areas.
- Proficiency in English and language of the market (where applicable).
- Experience in a network organization with cross-functional stakeholders.
- MS Office expertise.
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