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E-commerce Lead

3 months ago

Riyadh, Ar Riyāḑ, Saudi Arabia Nestlé SA Full time

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Nestlé Waters KSA – Almanhal Water Factory (Position based in Almanhal Water Factory - Riyadh Industrial Area)

Main Purpose of Job

The primary responsibility of the eCommerce Lead is to align Nestlé strategy with eRetailers needs by developing mutual business opportunities. The eCommerce Lead ensures proper planning, JBPs and identifying growth opportunities within the channel, along with planning and being part of the eCommerce roadmap for the best online consumer journey.

Responsibilities:

  • Responsible for the achievement of eRetailers sales target.
  • Responsible for the accuracy of demand planning and master data cleaning.
  • Work closely with Sales and regional eCommerce team based on defined ways of working.
  • Join forces with marketing to plan execution for all innovations / campaigns/ activities, Budgets, targets etc).
  • Partner with commercial team to identify category growth opportunities.
  • Work with Supply chain to identify opportunities to manage orders and deliveries and improve efficiency.
  • Team up with Finance to drive initiatives to improve financial management (disputes, ageing report, and process).

eRetailers Management:

  • Conduct business reviews with eRetailers and set way forward to achieve mutual objectives.
  • Analyze Consolidated Marginal Contribution "CMC" and set way forward to increase profitability.
  • Effectively develop and manage long term eRetailers relationships.
  • Define with Key Stakeholders strategic direction for eRetailers.
  • BDA execution and compliance.
  • Develop eRetailers specific business plans in alignment with key eRetailers and ensure that these plans are properly executed.

Reporting:

  • Monitor eRetailers business performance and jointly develop action plans to accelerate growth or to address any shortfalls.
  • Share monthly executions with pre and post evaluations and competitor activity.
  • Share insights from shopper observations and eRetailers feedback.

Execution:

  • Plan MIP in alignment with category objectives.
  • Plan and execute deployment plan for all new innovations in line with category strategy (off shelf displays - sampling - brand talk).
  • Implement Monthly Initiatives.
  • Work with commercial team to drive initiatives using the Data Driven Mindset (sell out, shopper observation, etc.)
  • Develop eRetailers specific promotions in line with the category objectives and Business development needs.
  • Ensure listing of new SKU's and the achievement of the POP objectives while managing eRetailers database.

Requirements:

  • Bachelor's degree BA, Marketing or related major.
  • More than 5 years of experience in the same position & industry.
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