Business Lead
5 months ago
**Company Description**
**Job Description** Strategic Trailblazer**:
- Boldly take risks and make difficult decisions that propel the PR agency into the future.
- Transform capabilities, inspire and engage talent, and set the vision and strategic direction of the client’s PR business through consultative partnership.
- Drive agnostic collaboration/interdependency, growth mindset, adaptive gene, resilience, savviness in Data/Technology, consultative selling, and commercial acumen.
**Strategic PR Consultancy and Input**:
- Manage and maintain client relationships, overseeing overall performance, profitability, growth, and reputation.
- Take responsibility for all outcomes, quality control, and the health of the relationship with the PR client across all disciplines, practices, and facets of the business.
- Generate year-on-year revenue growth supported by visionary PR business plans in collaboration with the CEO.
**Knowledge & Skills Development**:
- Proactively seek solutions in partnership with the CEO and other leadership roles.
- Drive innovation and creative thinking to deliver tangible business results in the PR sector.
- Challenge conventional thinking in a constructive manner.
- Develop and drive the skills matrix required to service PR accounts end-to-end, collaborating with the talent team.
**Product & Creative Excellence in PR**:
- Drive creative excellence by adding value to the PR client’s brief, challenging their thinking while inspiring rich media-neutral creative propositions that resonate with the PR audience.
- Foster an environment encouraging the pursuit of excellence in effective and innovative PR ideas while partnering with the strategic and creative counterparts to achieve PR business goals.
- Experience in PR strategy development, analytical techniques, and complex problem-solving.
- Experience in upselling PR services and being able to monetize them.
**Operational**:
- Oversee the strategic communication management, planning, and creative process in the PR domain.
- Allocate and assign talent from different PR disciplines on projects accordingly.
- Manage PR budgets on a weekly/monthly/yearly basis.
- Keep accurate records of PR campaigns against client-agreed contractual scope.
- Responsible for ensuring that all delivery and reporting of PR campaigns are done on time and with zero errors.
- Responsible and accountable for the hygiene of the PR account end-to-end, including operations, reporting, financial management, account data, and intellectual capital.
**Leadership & Talent Management**:
- Act as a highly articulate and persuasive writer, speaker, and storyteller in the context of PR.
- Nurture a working environment where diversity, unique perspectives, inclusivity, and collaboration thrive in the PR field.
- Responsible for end-to-end PR team management, including goal setting, strategy development, and KPI measurement framework.
- Conduct effective Career Conversations that are cascaded to each member of the PR team.
**Qualifications**
- Bachelor's degree is a must and a master’s degree is a plus.
- At least 15 years of experience in communication and advertising and managing clients.
- 8-10 years’ experience in managing and coaching successful teams.
- A strong record of accomplishment of meeting or beating revenue goals and set KPIs.
- A strong network of senior level industry professional and experts.
- Demonstrated success at building industry leading intellectual capital, processes, and ideas.
- 5 Years of demonstrated hands on experience in performing strategic planning and leadership.
- Thorough understanding of all aspects of selling, designing, performing, and delivering large complex projects.
- Strong leadership abilities and the ability to teach and mentor direct reports.
- Project management skills with ability to co-ordinate multiple projects of different scales simultaneously.
- Self-starter and self-motivated with ability to work independently.
- Ability to communicate across all levels of clients (from executive to C-level) and all levels of the agency/client.
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