Category Strategy Leader
4 days ago
The Head of Category Strategy will lead the strategic direction and execution of category management within the food or FMCG industry. This role focuses on driving category growth and innovation by developing and implementing strategic plans, analyzing market trends, and aligning category performance with overall business goals.
Key Responsibilities:- Develop and execute strategic category plans to identify growth opportunities and drive innovation within the product portfolio.
- Conduct in-depth market analysis to understand consumer behavior, competitive landscape, and emerging trends to ensure strategic alignment.
- Collaborate closely with cross-functional teams (Sales, Marketing, Finance & Operations) to align category strategies with overall business goals.
- Oversee the launch of new products, ensuring alignment with market demands and the company's long-term strategic vision.
Requirements:
- 8-10 years of experience in category management, strategic development, or product management, with a proven track record in the food or FMCG industry.
- Strong leadership and team management skills, with a focus on mentoring and developing talent.
- Expertise in category management, product development, and market analysis within the food industry.
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