Cross-Channel Marketing Strategist, Total Consumer Electronics

5 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia Afaq Q Tech General Trading (Amazon) Full time

Cross-Channel Marketing Strategist plays a critical role in developing the category's creative direction and style guidelines. They lead annual category calendar content planning, creative development, landing page CX design, and scheduling of cross-channel campaigns across gateway, manual merchandising slots, email/social for BAU/evergreen/x-site/deals & events.

Responsibilities include:

  • Post campaign measurement and analysis
  • Coordinate and project manage across Vendor Management, Design and Instock Management functions to source content inputs for cross-channel campaign execution
  • Drive customer demand or overstock by partnering on ongoing deals & cross-site events

We seek candidates with 5-10 years of experience in online marketing and/or site merchandising, with a deep understanding of traffic-driving mechanisms and customer behaviour metrics.



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