Business Director

1 week ago

Riyadh, Ar Riyāḑ, Saudi Arabia LEO MEA (Middle East & Africa) Full time

The Director role in the Strategy & Insights team is responsible for managing and directing strategy for top agency clients while leading and mentoring younger strategy talent. As an active practitioner and contributor to the Groupe's "Power of One" vision, the Director plays a key role in driving new business success, fostering great creative work, and winning industry awards.

Technical & Product
  • Actively uses and advocates the Publicis Groupe FUEL platform. Directs the team to do so too.
  • Actively participates in every Groupe and Agency OPEN brief with inspiring springboards. Directs the team to do so too.
  • Deconstructs past award submissions to identify key components of a successful story and discusses findings consistently.
  • Comes up with proactive briefs for clients based on qualified opportunities. Directs the team to do so too.
  • Initiates and directs the client's Effectiveness awards entries and submissions, regionally and globally. Directs the team to do so too.
  • Inspires creative teams on Creative awards for clients.
  • Is focused on being revelatory vs. boring as a strategist. Insights need to be insightful vs facts or observations. Directs the team to do so too.
  • Is persistent about improving the craft of the strategic thinking behind briefs. Directs the team to do so too.
Business Acumen & Operational Efficiency
  • Is the 'Google' and 'ChatGPT' in the agency on the client's category and business.
  • Builds knowledge of key technology and emerging vendors to integrate innovative solutions for clients.
  • Makes persuasive and effective presentations. Unearths and directs client workshops and actively participates.
  • Directs monitoring of social, cultural, and technological trends along with their impact on attitudes and behaviors.
  • Directs team participation in client-conducted research.
Innovative & Analytical Mindset
  • Market Research: Produces groundbreaking new findings based on data ideation: Creates new approaches for delivering knowledge and inspiration that expands the creative team's ability and output.
  • Competitive Analysis: Is the go-to person for knowledge on all things to do with the competition (products, business, future, communication).
  • Presentation Development: Presents to the highest level of an organization and effectively persuades to sell the thinking and the creative work.
  • Capable of developing and sharing a strategic vision that others can aspire and commit to, having the confidence to adjust and adapt in the dynamic world.
  • Able to use storytelling to connect with internal and external stakeholders in a compelling manner to influence and inspire.
  • Able to handle complex issues and make decisions even when missing information.
  • Able to proactively develop meaningful relationships with key decision makers across functions.
  • Accepts responsibility for client problems, manages conflict and actively works to solve issues internally and externally.
  • Able to build succession plans and grow and mentor future talent.
Self
  • Showcases agility and ability to adapt to different situations based on past experiences, feedback, and industry changes.
  • Can set high impact objectives and goes above and beyond to exceed performance.
  • Demonstrates the Growth Mindset and can take ownership of personal development to continuously evolve and futureproof their capabilities.
  • Able to constructively challenge the status quo and take risks to challenge internal and external perspectives.
  • Approaches situations and individuals with honesty, integrity, transparency, and humbleness.
  • Able to stay resilient and maintain drive and a positive outlook when faced with challenges.
Requirements
  • Bachelor's or master's degree in business, marketing, innovation, data, research.
  • Must be fluent in Arabic.
  • Preference would be given to talents based in Saudi.
  • Experience working in Advertising/Creative agency environment.
Seniority level
  • Director
Employment type
  • Full-time
Job function
  • Advertising and Strategy/Planning
  • Industries: Marketing Services
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